The North Channel Marine Tourism Council (NCMTC) is a not-for-profit organization that promotes tourism and marine related activities of one of the most spectacular cruising grounds in the world – Ontario’s North Channel and Manitoulin Island.
The council works towards maintaining the natural beauty of the North Channel and Manitoulin Island as well as promoting the vast opportunities that the area offers boaters and visitors alike.
The council’s objectives are:
- To increase tourism and recreational use of the North Channel waterway.
- To retain the desirable and natural features of the North Channel.
- To promote and provide input into tourism development and planning by fostering relationships and researching funding sources at Federal, Provincial and local levels.
- To provide benefits to the membership, including but not limited to training and marketing opportunities (including NCMTC website and newsletter).
- To host an Annual General Meeting / Conference to share information and to discuss future marine tourism development plans and directions.
- To accept donations, gifts, legacies and bequests.
Becoming a member of the NCMTC has a number of benefits, including:
- Listing in North Channel Waterway brochure.
- Listing on the new North Channel Website www.thenorthchannel.ca
- Opportunity to provide your promotional materials in a shopping bag distributed to over 300 boaters
- Co-operative Marketing Opportunities
- Training Program for Students and Staff
- NCMTC AGM Newsletter
Marketing research is currently being done to examine boating trends and demographics. This information is crucial to increase tourism on the North Channel. If each individual member were to undertake this work, while highly valuable, it would be costly, time-consuming and difficult to collect given the large geographic area. By becoming a member, this information is available to you at no additional charge to the annual membership fee. This marketing research includes reasons for entering ports, information used to plan trips, and customer satisfaction which can help marinas decide how to market the most desirable amenities and what cruising guides or magazines their customers use to plan their trips.
On top of the marketing research, information and statistics are shared between members allowing all members to see increases or decreases in boaters at multiple marinas as opposed to only one.
The Council’s website is currently being reformatted to allow boaters a one-stop look at all NCMTC members’ pages to find rates, amenities and locations which is not only extremely convenient but also efficient. The website will then link boaters to the member’s website and contact information.
The North Channel Marine Tourism Council strives to unite marine operators and business partners on the North Channel waterway. If you are interested in joining the 34 current members, please visit thenorthchannel.ca.