Discover Boating Launches New Facebook Invitation Application

June 23, 2011

Boaters love to socialize, whether at the dock, on the water – or online. Now, thanks to Discover Boating, boat owners can invite friends, family and other nautical novices aboard using the new Welcome to the Water boating trip planner at Facebook.com/DiscoverBoating.

Launching just in time for peak boating season, the Welcome to the Water boating trip planner is available to those who “Like” Discover Boating at Facebook.com/DiscoverBoating. The application allows boaters to use their list of Facebook friends to create an invite to a day out on the water.

Beyond the standard date and time options, customizable application features include:

• Type of Boating Trip: What are the plans? Will the “crew” be fishing, cruising or dropping anchor to swim?
• Onboard Supplies: What can each guest bring for the trip? Snacks, fishing bait, towels or chip in for gas?
• Where to Meet: “Captains” can utilize Take Me Fishing’s Places to Boat & Fish tool to give their guests directions to more than 35,000 places to get on the water.

Once the “crew” accepts, trip invitations will be posted on guests’ Facebook pages and newsfeeds, allowing captains and crew to share their on-the-water summer plans. As added incentive, captains will be ranked by the number of people they invite and will be eligible to win weekly nautical prizes. The application will also generate a collective total of boating participants invited to get out on the water throughout the summer.